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HELLO!

I'M ANTARA

I create end-to-end design solutions for brands- from logos and branding, to websites and digital products. I strive to be more than just a designer, to be a reliable creative partner to the brands that I work with. I have a Bachelor's degree in Graphic, Communication and Information Design, along with a wealth of experience working with B2B, B2C and D2C brands in a wide range of industries.

My unquenchable need to learn and absorb allows me to look far beyond just marketing or design alone. I synthesise, strategise, execute and test, while balancing business and user priorities. Bearing in mind the needs of diverse users and stakeholders, I chart the best possible path of execution to create memorable brand presence.

MY APPROACH

01 Research

Gathering data and insights through empathy mapping, competitor reviews, primary user interviews and problem synthesis frameworks. From research questions to defined problem statements.

02 Ideation

Moving inward to reflect and brainstorm from gathered insights. Creating possible pathways of intervention with a focus on user and business outcomes.

03 Execution

Beginning the making process with secondary processes - referencing, iterating, wire framing, prototyping, etc. - with a focus on brand fidelity, strong communication and recall value.

04 Testing

Evaluating, auditing, gathering user and peer feedback, using the findings to circle back to earlier steps in the process. Refining the outcomes and gathering more learnings at each stage.

TEAM

Adam Safitz - Founder

Landscape Architect

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

Tel: 123-456-7890

Laura Anderson - Director

Landscape Architect

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

Tel: 123-456-7890

Benjamin Ansel - Senior Landscape Architect

Urban Strategist

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

Tel: 123-456-7890

Dena Lavin - Senior Urban Planner

Studio Manager

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

Tel: 123-456-7890

WHAT I CAN DO FOR YOU

Logo & Branding

Print & Packaging

Design systems, Wireframes & Prototypes

UI, UX & Information Design

Usability & Accessibility

UX & Design Research

No-code Development

Copy & Content

BRANDS I'VE PARTNERED

JOBS

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you.

This is a great space to write a long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are.

Open Vacancy

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

Open Vacancy

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

Open Vacancy

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

My philosophy on collaborating with cross-functional teams

Why I love IBM's Enterprise Design Thinking courses

How/why I started my blog

How I helped a company save close to INR 20 Lakh on design projects

How I implemented a ground-up UX audit methodology for an agency's prospective clients

Why I love science documentaries

THINGS YOU

CAN ASK ME 

Leave your deets here

Thank you for reaching out!

WE NEED TO TALK

Experience

2022-2024

Zensciences Business Solutions LLP

UI & UX Designer

2020-2022

Fratelli Wines Pvt Ltd

Creative Director

2018-2020

Stirred Creative Advertising Pvt Ltd

Graphic Designer

2017-2024

Consultant

Design, Brand management, UI/UX

Education

2000-2014

Sishya School, Chennai

ICSE + ISC Humanities

2014-2018

Srishti, Bangalore

Information Art & Design Practices

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